Meet the smartphone reinvented around you

Windows Phone lets you personalize your Start screen so it's unmistakably yours, with features and apps that keep you closer to the people and things that matter most. The result is the world's most personal smartphone.

Gallery: A Start screen as unique as you are

The Food Lover

The Food Lover

See apps
The Music Mentor

The Music Mentor

See apps
The Traveler

The Traveler

See apps
The Gamer

The Gamer

See apps
The Fitness Fanatic

The Fitness Fanatic

See apps

The Movie Lover

See apps
The Fashion Hunter

The Fashion Hunter

See apps
The Page Turner

The Page Turner

See apps
The Socializer

The Socializer

See apps
The Deal Seeker

The Deal Seeker

See apps
The Business Pro

The Business Pro

See apps
The Sports Fan

The Sports Fan

See apps

Inspired? See how to make it yours.

Try Windows Phone today!

Try Windows Phone today!
Test drive the new Windows
Phone in a guided tour.
Try it now

Amazing Apps & Games

Amazing Apps and Games
All your favorite apps and games
are delightfully different
on Windows Phone.
Learn more

Windows Phone Challenge

Windows Phone Challenge
See Windows Phone go
head-to-head with Android and
iPhone.
Watch the videos now

Your new phone is waiting

Your new phone is waiting
Explore the Windows Phones
available to find the one for you
Choose yours now

*Phones and colors may vary by market. Screens simulated. Features, apps, and services are subject to change and may not be available depending on where you live, your service provider, device, or Windows Phone software version. A Microsoft account, network connectivity, and data service contract may be required to use certain features; fees may apply. Phone pricing determined by the seller or service provider. A service contract may be required and other restrictions may apply.